Wednesday, September 22, 2004

Puyallup Fair: i-Step Press Release

YOUR 2 FEET ANNOUNCES SEATTLE DEBUT OF iSTEP® FOOT SCANNING SYSTEM

Seattle, (September 22, 2004) – Your 2 Feet, Seattle’s one stop shop for pain relief, has taken a big step toward providing customers with the ultimate in foot comfort by debuting the revolutionary iStep digital foot scanning system at the Puyallup Fair September. 10-26.

The iStep is a pressure analysis and orthotic diagnostic tool that provides “blueprints of your feet” and is easy for any customer to use. The simple computer system enables customers to run a 30-second gait analysis by standing and walking on a computerized pad, and receive an individualized blueprint of their feet’s pressure points with a recommendation for the correct orthotic. The interactive touch screen kiosk also measures foot length and width, and makes footwear recommendations that customers can get a personalized printout to take home.

"Our customers can now learn whether they have a high, medium or low arch and if there are pressure points on their feet while standing or walking that might be causing calluses, blisters or other pain. They’ll also discover which orthotics will help them feel completely comfortable during any activity," Dr. Lotchie Kerch, Podiatric physician, foot surgeon and owner of Your 2 Feet, says.

"We are always exploring options that will improve our ability to serve our customers. The iStep has been a great innovation in the foot health industry, and allows us to provide educational information as well as an easy way to choose exactly the right products to help treat or prevent foot pain," she says.

The iStep consists of a baropedometer containing 1024 barosensitive sensors and performs a complete mapping of the plantar pressure generated from a customer's feet. Scientific studies have shown that there is a direct cause and effect relationship between unbalanced pressure distribution during the gait cycle and lower extremity pain in areas such as the knee, ankle or foot.

After the fair, the iStep will be installed permanently at the Your2Feet Pine Street retail store 1201 Pine Street, Seattle. More Information.
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1 comment:

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